Deane Nettles | Advertising & Graphic Design

LINKS FOR DESIGNERS

Pinterest

Learning Takes 20 Hours

TED: Learning Takes 20 Hours

People Learn by Collaboration

Changing Education Paradigms

The Basics of Design Theory

Elements and principals of composition

Basics of Color Theory

45+ Free Lessons in Web-centric Design Theory

IMPORTANT Design Business Info

AIGA Standard Form Agreement for Design Services — use this for ALL your projects

U.S. Small Business Administration search for business licenses and permits

Neil Gaiman Speaks on Art and Freelancing

How Magazine Presents Parse

IMPORTANT Design Student Info

What designers need to know — a short list on a long topic

RISD's intro to their graphic design program

Malcolm Gladwell, Outliers, 2008, about it taking 10,000 hours to become an expert (close to 5 years at 40 hrs. a week, so it should be something you enjoy).

Crossing The Creative Divide: Three Intrinsic Attributes Of Creativity/UX Magazine

Why Persuasive Design Should Be Your Next Skill Set/UX Magazine

Graphic Design: The New Basics, Ellen Lupton and Jennifer Cole Phillips

Internships

Those of you looking for internships, this Internship List is from the AdClub in DC (Jan 2012). If this seems old, the most recent version may be online at dcadclub.com, but it's likely these people are always interested in interns.

  • Look through what they are looking for (some want designers, some want account reps, etc.), check out their website so you know a little bit about them (they may ask you why you're interested in interning with them), and contact them.
  • It's good practice to try, and even if you don't get in now it could give you a foot in the door.

Resumes

The Ladders: 9 Resume Tips Hiring Managers Wished Creatives Pros Knew

60 Most Creative Resumes of All Time: Ridiculous headline, and most of these are bad; poor typographic skills, difficult to read, even harder to understand, and if they land on HR's desk instead of the Creative Director's desk they will be thrown in the trash. But look at numbers 1 (would be better without background image), 2, 7, 9, 12, 18, 22, 23, 27, 45, and 48.

47 is a little difficult to follow, but the quality of illustration and how well the entire page works as a unit sets it apart. It doesn't hurt that they want to work in film and they've completed films that have competed internationally.

10 Handy Tips for Web Design CVS and Resumes: Some better samples.

Tech Tips

External Drives and Arrays

Online Ad Specifications (Individual sites may have size and media restrictions)

Site for rough checking monitor calibration

Go to Focus Groups and watch the video on emotional advertising. It's bull, but really interesting.

Podcasts about design from the designers at Mule Design

Designing Smarter, Faster and Easier (notes from lecture)

Adobe Pen Tool

Adobe Pen Tool Practice

Another Adobe Pen Tool Practice, also very basic but very complete

Photoshop Lasso Tool

Nobel Program Shortcut Key Command Guides

http://creativetechs.com/tipsblog/

Chalkboard effects in Illustrator

Design Info from designer/teacher Anne Kerns

Tutorials

Deane Online Tutorials

Creating a Starburst in Adobe Illustrator

Other Sources for Tutorials

Lynda.com (general)

photoshopcafe.com (Photoshop)

CSS — W3Schools (Web)

Adding texture in Illustrator

Inspiration

40 Days of Dating

52 projects in 52 weeks

TED Talks: How a misfit found her voice

Jennifer Morla

John Cleese on Creativity

Daniel Pink on Motivation

Steve Jobs commencement address
Steve Jobs is our hero because he loved beauty and understood typography

www.girleffect.org
EXCELLENT copywriting, typography and new media example

Communications Arts
If you are a student of mine at Howard and Montgomery colleges, you can subscribe to Communication Arts for the special price of $39 at: commarts.com/students

The FWA, web design

Films about designers — Hillman-Curtis

The Die Line — the best of packaging design

Bibliodyssey — Books and book illustrations

www.saulbass.tv

Birka Jazz's Blue Note album covers, 1950s

Dada typography

Threadless talks about building their business

Amazon Kindle creative ads

Second Story Interactive Studios, exhibit design

The Beauty of Engraving, Neenah Paper

Letterform Archive, San Francisco

Chip Kidd — ! Or ?

Organizations

Art Directors Club of Metropolitan Washington (ADCMW) — Regional, primarily in-house designers, smaller design firms and freelancers, really good programs, Annual Show design competition, excellent discussion list (for members and non-members).

American Institute of Graphic Arts (AIGA) — National graphic design organization; national convention; local chapters in Washington, DC and Baltimore, chapters in some schools.

Graphic Artists Guild — National organization for in-house and freelance graphic designers; provides health insurance, pricing guidelines and contract arbitration

Adclub of Washington DC — Local organization for advertising agencies; affiliated with the American Advertising Federation.

Illustrators Club of DC, Maryland and Virginia — Professional illustrators

American Society of Media Photographers (ASMP) — Studio photographers

National Press Photographers Association (NPPA) — Editorial photographers

Professional Photographers of America (PPA) — Portrait and wedding photographers

Drawing & Illustration

Color Theory

Directory of Illustration

Workbook

The iSpot illustration site

Gerald & Cullen Rapp

Character Design blog

Best Anamatics and Storyboards of 2011

40 years of illustrations for the New York Times Op-Ed section

Escape from Illustration Island

Line by Line: James McMullen on Drawing, from The New York Times

| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | 11 | 12 |

Drawing on the Right Side of the Brain, Betty Edwards

Reasons to Embrace Being Sketchy, Mark Avnet, VCU Brandcenter (ad school in Richmond, VA)

The Answer Sheet Archives: Arts Education, washingtonpost.com

Science of Aesthetics (Includes interesting analysis of how to show motion in animation)

Alice Flaherty, research into creative drive

A woman illustrator explains how to draw real breasts

Storytelling

Paperman, Oscar®, best short animation, 2012. (Sorry, but full original no longer available online.)

History

The Art of American Advertising, 1865-1910

Bruce Type Foundry (U.S., Victorian era)

Icons of Graphics (famous graphic designers)

Design — www.designhistory.org

Art Deco Masters

Library of Congress collection of WPA Posters

Biographies of Illustrators

National Gallery of Art Teaching Packets — References on a wide variety of art styles and periods

Alvin Lustig (1950's American modernism)

Typography

6 principles of visual hierarchy for designers

Butterick's Practical Typography

A Web Designer's Guide to Typography-First — Advanced instruction in typography using systems to pick font sizing and spacing, and applicable to print design as well.

Pinterest Type & Typography

Typography Tutorials (you may have to search for some of them)

Adobe Crash Course in Typography

Podcast of Jonathan Hoefler (type designer) and Steven Heller (NYT Magazine) on Typography

History of Typography, I Love Typography

Emigre Type Specimen Books

Typography timeline

"I Love Typography" blog (history of type, etc.)

Fonts that go with Helvetica (requires typophile.com registration)

Hoefler type foundry, creators of such wonders as Gotham and Champion.

Emigre.com, the foundry that started the computer type revolution. Still creates beautiful fonts.

Fontshop.com

FontShop's type education guides

pedestriantype

Color

PRINT Magazine — 10 Tools for Building the Perfect Color Palettes

CSS Gradient Generator

The Psychology of Color

Site for rough checking monitor calibration

Possible history of color vision

Men and women have different color perception

Technical

Web Development Tools

HTML5Rocks.com

Style Guides

FileCamp's Guide to Creating Brand Guidelines

Graphics Master (book) — contains most of the technical knowledge a print designer needs, including standard envelope sizes, information on various printing techniques, and a glossary of terms. Published by the Printing Industries of America (PIA).

Initialize Apache & mysql on Snow Leopard

Monitor White Point

Printer to match my screen

Optical Illusions

Editing

Believe it or not, the copy of yur design piece is just as or more important than your visuals.

Hubspot's Ultimate Editing Guide

And here's how to understand edits and indicate them yourself.

List of standard proofreading marks

Marketing

Stickman’s Tips for Having a Table at a Comic Book Convention by Mark Monlux

Direct Marketing/Sales

Knowing about direct marketing can make a big difference in the effectiveness of anything you design.

19 of Dick Benson's Direct Marketing Rules of Thumb

David Ogilvy, The Theory and Practice of Selling the Aga Cooker