DEANE NETTLES, Art Director
3623 Keswick Rd.
Baltimore, MD 21211
Think strategically, consistently generating the most impact with the clients' resources.
Art Direction: Art direct creatively cross-media in diverse disciplines, including advertising, graphic design, web design and motion graphics, branding and corporate identity, direct mail, publications, packaging, and event creation and promotion. Edit copy in support of the strategy. Comp, illustrate, storyboard, and wireframe.
Manage: Designers, photographers, illustrators, production artists, printers, and web production personnel. Interface with printers, production houses, mail houses, and web programmers
Print: InDesign, Photoshop, Illustrator, Word, Powerpoint. Deep experience in smart, impeccable print strategy, design, production, color management, and color correction.
Web: HTML5 CSS3, Dreamweaver, Fireworks, Flash, Hype, php, mysql, conduct web research using interviews, wire frames, paper dummies, mood boards, and research tools Morae and Tobii T60 eyetracker. Front end developer working with back-end developers to produce content management systems in Wordpress and Drupal.
Video: Basic videography, Final Cut Pro, After Effects, and basic sound editing
Teaching: Adobe Creative Suite CS6, web design, principles of graphic design/typography, develop lesson plans and visuals in support of learning activities.
Deane Nettles Associates
Creative direction, art direction, design, production and project coordination for area communications firms and clients, including art direction of American Style magazine, illustrations for BikeArlington, program announcements for the Creative Alliance, production of Flash ads for Hirshorn Zuckerman Design Group and the International Monetary Fund, conference materials for the Innovation in Mobility Public Policy Summit, corporate communications and executive PowerPoint presentations for Legg Mason, direct marketing for National Geographic Society, a website for international journalist Keith Richburg, online floor plans for the Ronald Reagan Building, managed team of a dozen designers for a brochure series for the Social Security Administration, and designed collectors stamp packages for the U.S. Postal Service.
Senior Art Director
August, Lang & Husak
May 2004–June 2007
Conceived, designed, and produced ads, brochures, Web sites and collateral for medium-sized DC advertising agency.
Spearheaded six million dollar naming opportunity campaign and cross-media re-branding, including logo, signage, website and publication design for Charles E. Smith Life Communities (senior care).
Clients included Bell Education Centers (education/non-profit), transit signage for Betsy Fisher (fashion); multi-media campaign for Booz-Allen Golf Classic (sports); brochures, ads, and DVD packaging for The Newshour with Jim Lehrer (news); and ads and transit signage for WETA-FM (media).
June 2003–October 2004
Art directed and produced award-winning quarterly west-coast consumer-oriented photography magazine.
Stars and Stripes Omnimedia
May 2000–May 2001
Set up creative department and art directed and produced weekly U.S.-based veterans newspaper Stars and Stripes and monthly sister magazine Stripes Jobs. Art directed and produced corporate collateral materials, advertising, and promotions for publications. Provided graphics to web developer in support of online publication.
Regardie’s POWER magazine
Set up creative department and designed publication, corporate collateral materials, advertising, and promotions for re-launch of high-profile regional business magazine.
Designer/Web Designer/Ad Graphics, washingtonpost.com, Arlington, VA
Creative Director, ad agency Old City Group, Washington, DC
Assistant Art Director, ad agency KSK Communications, Ltd., McLean, VA
Anne Arundel Community College
Hybrid course in Intro to Web Design, including in-class and online components; instruction in Fireworks, Photoshop, and Dreamweaver; instruction in gif animation, mood boards, web research, the 960 grid, and html and css coding.
Boston University — Center for Digital Imaging Arts
Intensive introductory classes in Illustrator, InDesign and production.
Howard Community College
Introduction to graphic design and digital tools including InDesign, Photoshop and Illustrator.
Montgomery County, MD
Introductory classes in graphic design and computer design, including instruction in graphic design fundamentals and InDesign, Photoshop, Illustrator and Flash.
Introductory class in web design including html5, css3, hand-coding and Dreamweaver.
The Baltimore Sun
Trained The Baltimore Sun design staff in Flash, Flash ad design, and web e-mails.
Society for History and Graphics
Organized and produced programs, including "The History of Graphic Novels," August, 2011 with Benn Ray from Atomic Books and "Design Education w/History in Mind," May, 2015, a panel discussion with Ed Gold, Jerry Litofsky and Richard Stanley.
Art Directors Club of Metropolitan Washington
- Annual Show chair; ran Annual Show and managed team of 50+ volunteers for three years; made $15,000 profit one year. Created Annual Show exhibited at Corcoran Gallery of Art in DC.
- Program chair. Ran successful year of programming with every program profitable. Organized "Paula Scher's Type," a corporate identity workshop with Paula Scher, 2008.
- Holiday Party chair; Held Mardi Gras party and industry showcase at French Embassy with 500+ attendance. Recruited 6-8 marketing organizations to co-sponsor holiday parties so they were well-attended and successful. Planned, budgeted, hired talent and promoted events, raised money, recruited sponsors, coordinated and supported volunteers.
- Board member; Arranged for board training on recruitment and sponsorships.
- Life Member
Former Board Member
Ad Club Seattle
MFA, Integrated Design (print, web, video and copywriting)
University of Baltimore
Baltimore, MD, Spring 2014
AA, Advertising Design
Northern Virginia Community College
Studied graphic design while working in the field. Editor and AD of award-winning student newspaper.
BA, News Journalism
Kent State University
Intro to Modern Type Design w/ Rod Cavazos
San Francisco, CA
AWARDS AND SHOWS
Included in the ADCMW Annual Show, Illustrators Club, 3x3 Illustration Annual
FACES illustration exhibition, January 26 – March 6, 2015
Montgomery College, Rockville, MD
FILM & PUBLICATIONS
Co-videographer, contributing writer, The President's Cup, a documentary produced, directed, and edited by Julie Simon, 2013
Co-author, Planning and Implementing Resource Discovery Tools in Academic Libraries, edited by Mary Popp and Diane Dallis, IGI Global, 2012.
PROGRAMS & EVENTS
Producer, Corporate identity workshop with Paula Scher from Pentagram, NY, ADCMW, July, 2008